Garrett from Dude Perfect Net Worth: How the “Purple Hoser” Built His Fortune
Garrett from Dude Perfect’s net worth discussions often come with a sense of surprise—how can tossing trick shots and pulling off over-the-top stunts turn someone into a multi-millionaire? But when you look deeper into Garrett Hilbert’s role in the YouTube phenomenon that is Dude Perfect, it all starts to make sense. As one-fifth of the wildly successful content group, Garrett, known affectionately as the “Purple Hoser,” has built a financial empire through online video, merchandise, tours, and brand collaborations. In this article, you’ll explore exactly who Garrett is, how he became famous, and how his fortune has grown along with the brand.
Who Is Garrett Hilbert, and Why Do You Recognize Him?
You may not know him by his full name—Garrett Hilbert—but you definitely know his work. If you’ve ever watched a Dude Perfect video, you’ve seen Garrett. He’s the one often clad in purple gear, energetic and competitive, with a straight-faced delivery that balances out the chaos of the group. His “Purple Hoser” nickname has become a trademark among fans, and it helps distinguish him within the crew’s colorful cast of personalities.
Garrett is one of the founding members of Dude Perfect, a five-man sports entertainment group that exploded on YouTube with their jaw-dropping trick shots and lighthearted sports comedy. He started the channel along with Tyler Toney, Cody Jones, and twins Coby and Cory Cotton while they were roommates at Texas A&M University. What began as a backyard basketball challenge quickly evolved into a media juggernaut with billions of views.
Before all the fame, Garrett was just a regular college student with a background in architecture. He went on to earn a master’s degree in the field and even worked professionally before Dude Perfect became a full-time career. But once the group’s YouTube videos began gaining millions of views, the decision to pivot from blueprints to basketballs was a no-brainer.
Today, Garrett plays a key role in the Dude Perfect team—not just in front of the camera but also in the brand’s business operations. His clean-cut image, family-friendly humor, and solid on-screen presence have helped shape the brand’s tone and appeal to a wide-ranging audience.
How Did Dude Perfect Become a YouTube Empire?
To understand Garrett’s net worth, you need to understand the machine that is Dude Perfect. The group launched their YouTube channel in 2009, and one of their first viral videos—a backyard trick shot compilation—was all it took to launch them into the internet spotlight. The video racked up hundreds of thousands of views in just a few days, and more followed in rapid succession.
As of 2025, Dude Perfect’s channel boasts over 60 million subscribers and tens of billions of cumulative views. That kind of reach translates to massive income through YouTube’s ad revenue model. But their success didn’t stop at just views. The group wisely expanded their brand into every profitable direction imaginable.
They’ve toured arenas across the U.S., drawing thousands of fans to live shows that blend stunts, comedy, and interactive games. They’ve also produced a series for Nickelodeon, partnered with major sponsors like Nerf, Pringles, and Nike, and launched an entire line of merchandise ranging from apparel to toy sets. Garrett has been a visible part of all these ventures.
Each member of Dude Perfect contributes to the brand, but Garrett stands out for his dry humor and balanced presence, providing a steady counter to some of the group’s more outlandish personalities. His appeal to parents and younger audiences alike makes him a valuable figure when it comes to building and sustaining brand trust.
Garrett’s Personal Earnings: What Contributes to His Net Worth?
Garrett’s net worth doesn’t come from a single source—it’s a collection of income streams tied directly to the success of Dude Perfect and his role within it. Let’s break down the most significant contributors to his fortune.
YouTube Ad Revenue
Every time you watch a Dude Perfect video, ads play before and sometimes during the content. These ads generate significant revenue, especially considering the group’s millions of views per video. As a core member, Garrett receives a share of the channel’s ad income, which can be in the seven-figure range annually for top-performing creators.
Sponsorships and Brand Deals
Dude Perfect’s family-friendly image makes it a prime partner for big-name sponsors. Garrett regularly appears in branded content created in partnership with companies like GMC, Bass Pro Shops, and Oreo. These deals can command hundreds of thousands—or even millions—depending on the scope and reach of the campaign. Garrett benefits directly from these collaborations, both as talent and likely as a stakeholder in the business entity.
Merchandise Sales
Garrett’s “Purple Hoser” branding is featured across Dude Perfect’s merchandise—from hoodies and hats to backpacks and action figures. Fans of the brand often pick their favorite Dude, and Garrett has his own fanbase who buy purple-themed gear. That translates into passive income and royalties from product sales.
Touring and Live Events
Dude Perfect’s national and international tours have become a major source of revenue. The group sells out arenas where they perform live trick shots, comedy segments, and interactive fan events. As one of the main on-stage personalities, Garrett receives his share of touring profits, which adds another layer to his annual income.
Other Ventures
While Garrett hasn’t publicly pursued solo side ventures or massive investments, he is a co-owner of the Dude Perfect brand, which is a business with an estimated valuation in the tens of millions. If the group ever sells part of its ownership, launches a larger media company, or creates new branded experiences (like their rumored sports facility project), Garrett’s net worth could see a significant bump.
What Is Garrett from Dude Perfect’s Net Worth in 2025?
As of 2025, Garrett from Dude Perfect is estimated to have a net worth ranging between $5 million and $8 million. This figure takes into account his cut from YouTube ad revenue, merchandising profits, touring income, and sponsorship deals.
Here’s a rough breakdown:
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YouTube and Ad Revenue: Approx. $1–2 million annually
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Sponsorship Deals: Estimated $500,000–$1 million per year
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Merchandise & Branding: Variable, but steady income estimated in six figures annually
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Touring: Seasonal, but can bring in $500,000 or more in a strong tour year
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Equity in Dude Perfect: Potential long-term value tied to brand growth or exit
Compared to other members of the group, Garrett’s net worth is in line with his peers, though Tyler Toney may edge out slightly due to his more prominent role as the lead trick shot performer. Still, Garrett’s steady contribution, unique branding, and loyal fanbase make him one of the most valuable assets to the team.
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